In this live online seminar, you will learn how to use relevant AI tools for online marketing. We will show you practical know-how to successfully integrate AI into your everyday work - from the use and creation of prompts to specific use cases.
The future of online marketing - success strategies in the digital age
In todays digital age, artificial intelligence (AI) has become an indispensable tool to help marketing teams develop more effective strategies and achieve their marketing goals. In addition to basic knowledge about AI and the most well-known models such as ChatGPT and Dall-E, in this online course you will learn how AI can be used efficiently in marketing processes. We will show you current AI models and trends and focus on prompt engineering, content creation and SEO optimization. You will also learn how predictive analytics can forecast customer behavior, how AI is used in advertising analysis and optimization, and how AI can be optimally integrated in the areas of campaign planning and customer communication. The topics data protection and copyright in the context of AI will complete the course.
Technical requirements:To participate in the seminar, you should set up an Open.ai account or ChatGPT account.
In this live online seminar, you will learn how to use relevant AI tools for online marketing. We will show you practical know-how to successfully integrate AI into your everyday work - from the use ...
Mehr Informationen >>Introduction: Artificial intelligence (AI) and online marketing
Prompt engineering
Content creation and optimization with AI
Predictive analytics and behavioral forecasting
AI in advertising analysis and optimization
Campaign planning and customer communication
Data protection and copyright when using AI
Introduction: Artificial intelligence (AI) and online marketing
Datum | Dauer | Preis | ||
---|---|---|---|---|
Online, DE | ||||
12.03.2025 - 13.03.2025 | 6 h | Mehr Informationen > | Jetzt buchen › | |
15.07.2025 - 17.07.2025 | 6 h | Mehr Informationen > | Jetzt buchen › | |
05.11.2025 - 06.11.2025 | 6 h | Mehr Informationen > | Jetzt buchen › |
Datum | Dauer | Preis | ||
---|---|---|---|---|
Online, DE | ||||
12.03.2025 - 13.03.2025 | 6 h | Mehr Informationen > | Jetzt buchen › | |
15.07.2025 - 17.07.2025 | 6 h | Mehr Informationen > | Jetzt buchen › | |
05.11.2025 - 06.11.2025 | 6 h | Mehr Informationen > | Jetzt buchen › |