Strategic Management - Seminar / Kurs von ISM ACADEMY GmbH

Inhalte

Instruments and Methods Development of process fields, launching, positioning, value creation, Controlling, Performance Measurement

Strategic Goals and Corporate Culture Vision, mission statement, influence of management processes

Details of Strategic Management Customers, Innovations, brands, employees, supplier value (Stakeholder Analysis), Strategies for enhancing value and growth, Key Success Factors, Key Performance Indicators, ROCC, Organisation Analysis

Market and Competition Portfolio management, Market field, competition and Outpacing strategies

Instruments and methods for the Strategic Business Units (SBU)Business analysis, ComStrat analysis, benchmarking, SWOT analysis, value-to-customers, market segmentation, customer retention instruments

Strategy Development

From the positioning development, Communication and Implementation of strategy

Strategy Implementation Key factors for successfulstrategy development, Balanced Scorecard,Managing change process

Lernziele

Develop the strategy of firms. Continuous realignment of strategy in order to fulfill the overall growth of the firm. Understanding the phases of the strategic process, Key Success Factors (KFIs) for successful implementation.

Zielgruppen

Junior executives, Managers

SG-Seminar-Nr.: 1669203

Anbieter-Seminar-Nr.: 3720

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